System implementation needs communication focused on benefits

When introducing a new system, people often think: here we go again. That’s why communication shouldn’t focus on the buttons, but on the benefits.

What to highlight

• For the organization: more efficiency, fewer errors
• For users: better overview, time savings, less frustration
• For customers: faster service, improved experience

How to approach it

• Share before/after user stories
• Use short demo videos or animations
• Use clear, practical language